Tuesday, December 31, 2019

Thanksgiving -- Social Science Facts about the Holiday

Thanksgiving is the happiest day in the U.S., according to a report from Facebooks Data Science team. This result came out of a 2009 study the social science giant conducted on happiness as measured by the word content of posts by its users. To conduct the study researchers counted positive versus negative words in status updates, and created a scale to measure which days are happier than others. Thanksgiving far outranked any other day of the year in terms of what they call Gross National Happiness. In fact, it outranked the average day by about 25 points on the scale and outranked Christmas—the second happiest day—by about 11 points. But does this really mean that Thanksgiving is the happiest day? Not necessarily. Given that what we share on social media is in large part influenced by social expectations and crowd behavior, its possible that Thanksgiving is actually the day when the greatest number of us perform happiness. Either way, its a nice thing, isnt it? Women Are Most Thankful for Friends, Family, and Health What are people most thankful for? Facebook has the answer for that too. During 2014 a gratitude challenge made the rounds on the site. Users who participated posted daily for upwards of a week about things that they were grateful for, and asked others to do the same. Facebooks Data Science team took the widespread popularity of the challenge as an opportunity to study what it is that people are most grateful for. They found some interesting results. Firstly, and importantly, they found that 90 percent of those who participated in the challenge were women, so what the study really tells us is what  women  are grateful for. So what is that? In order of rank:  friends, family, health, family and friends, a job, a husband, children, housing, life, and music. Analysis of how users participated in the challenge also revealed that while people are thankful for friends across age groups, older users are most likely to list spouse and family as more important (based on order of rank) than friends. It is perhaps unsurprising that people are most grateful for those closest to them, and for feeling healthy and well. Where the data get really interesting are at the state level. People in California and Virginia are more grateful for YouTube than people in other states, while Google is prized by those in Kansas, Netflix in New Hampshire, and Pinterest in Vermont. The challenge revealed that gratitude for god and religion are common in the southern states, and in Idaho and Utah. Finally, gratitude for seasonal weather patterns and phenomena like rainbows were common across many states too. Thanksgiving is Less Expensive Today than Two Decades Ago (Unless Youre a Gourmet Foodie) Every year since 1985 the American Farm Bureau Federation has calculated the cost of a Thanksgiving meal for ten people. While nominally that number has risen from $28.74 in 1986 to $50.11 in 2015, the real cost of a Thanksgiving meal has actually  declined  since 1986 when one accounts for inflation. Its actually about 20 percent cheaper today than it was nearly two decades ago. Why is this the case? Its likely due to a combination of government subsidies to large-scale farming operations, and the low cost of produce imported from Central and South America, thanks to NAFTA, CAFTA, and other free trade agreements. That is, of course, unless youre a hipster or a gourmet foodie. In those cases, as Time  estimated in 2014, the added value of an organic, free-range, or heritage turkey, and organic, locally-sourced vegetables and dairy will run upwards of $170 to $250 for that party of ten.

Monday, December 23, 2019

Health And Consumer Education Materials And Health Risk...

Module 2 Assignment Health Education Critique Purpose: the purpose of this assignment is to analyze existing patient/consumer education materials and health risk messages for cultural and linguistic competency. Process: For your selected population and health issue, find two samples of existing health education products. Critique the health risk/ health promotion message and delivery approach (e.g. Public Service Announcement [PSA] video/commercial, educational video, billboard, brochure, flyer, poster, pamphlet, booklet, Facebook page, etc.). For each of the samples you’ve selected, provide the title and thoughtful and thoroughly assess the following questions (using the template provided in Module 2): Sample 1: Title 1. What is†¦show more content†¦The last section will be a one-paragraph reflection on what you learned from this activity that will help you in designing your health promotion campaign in module 4. Submit via the Drop Box on BB. Grading Criteria: Content 30% Critical Thinking 50% Scholarly Writing 20% NURS 565 - Module 2 Health Education Critique Name: Introduction †¢ Target Population: †¢ Health Issue: Sample 1 Sample 2 Title of Sample: Source: 1. What is the concern being addressed in this health risk message? 2. Who is the intended audience? (Be specific) 3. Who is the message source? How credible is this source to the intended audience? (Explain) 4. What is the recommended response or action? (Explain) 5. What threat or negative consequence is the message is trying to prevent? 6. What is the delivery method (medium) for the message? 7. Do you believe this medium is appropriate or preferred and accessible to the target audience? (Explain). 8. Is the message culturally and linguistically geared toward the target population? (Explain how you evaluated it for readability and literacy – which tool(s) did you use-what were the results?) 9. 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Sunday, December 15, 2019

Mavesa Free Essays

| Mavesa`s Nelly Brand  : Pricing to Gain Market Control | 19/03/2013 | Mavesa’s Nelly Brand: Pricing to Gain Market Control Problem statement The year is 1999 and Jose Luis Paez, the category manager for Marvesa mayonnaise is contemplating whether he should use a new pricing strategy that cuts the price of their product due to Venezuela’s current economic conditions and increasing competition in the segment. As this new strategy aims at gaining market share the possibility of negatively impacting profits in the foreseeable future is also an issue. Therefore, is this the best strategy Marvesa should use in order to alleviate the problem? SWOT MAVESA STRENGTHS| WEAKNESSES| Traded on the NYSE; * Extensive product portfolio; * Management talent; * Market share leader in most of its categories despite multinationals; * Strong recent growth; * Geographic expansion through exports, acquisitions or mergers; * Owns 60% of industrial segment (restaurants); * Good national distribution network; * Flexible and responsive to changing market conditions; * Lowest cost producer of the low cost segment;| * Contracting mayonnaise sales within Marvesa; * Nelly has minimal brand loyalty and brand image; * In category where low price is a primary criterion, Nelly`s price are not among the lowest; * Do not have the appropriate sales force; * High overhead costs;| OPPORTUNITIES| THREATS| Salad dressing segment growth; * Growth in the industrial segment; * Improve channels to increase shares in medium and small stores; * Flexi-pack; * Huge growth in the household segment;| * Changing competitive environment becoming more saturated, volatile economic environment; * Recession in Venezuela; * Kraft is launching mayonnaise; * Shift in lower priced brands due to economic downturn; * De-evaluation of the bolivar; * Competition: Albeca and Kraft; * Economy brands expected to represent 34% * Mature mayonnaise market; * Decline in the premium market;| Options: Option #1: Implement the aggressive new price strategy. We will write a custom essay sample on Mavesa or any similar topic only for you Order Now Focus on targeting the economy household segment. PROS| CONS| Nelly created this segment; * Nelly`s taste attributes; * Huge growth predicted to continue; * Nelly occupied approximately 48% of the market;| * Primary criterion is low price; * Only 15% of the market by volume; * Albeca; * Entry of Kraft; * Little brand loyalty in this segment;| Option #2: Implement the aggressive new price strategy. Focus on targeting industrial segment. PROS| CONS| * 23% of the market by volume; * One customer account signifies a lot of sales; * 16% growth in the last year; * Mavesa has 60% share of the market; * | * Competition based mainly on price; * Price wars between competitors; * Low profitability;| Option #3: Maintain current prices. Focus on targeting the premium household segment. PROS| CONS| 85% of the market by volume; * Decline in the volume over the past 2 years; * Quality is the key buying criterion; * Customers are loyal to the brand;| * Recession in Venezuela; * Nelly`s cost-cutting innovations make it less relevant for this segment; * Kraft mayonnaise is perceived as the one with the highest quality;| Decision Matrix: | Profitability| Growth Potential| Brand image| Sales Efforts| | Option 1| 4| 4| 2| 2| 3. 0| Option 2| 2| 4| 3| 3| 3. 0| Option 3| 2| 1| 4| 3| 2. 5| Recommendation: Nelly should implement its new aggressive pricing strategy. As the decision matrix shows it, they should leverage the reduction in cost production to increase their market shares both in the economy household segment and in the industrial segment. Low-costs Nelly is the lowest cost producer in the low-cost segment which leaves some margin for cost reduction. The main threat about it is the overhead costs that Nelly has to pay for sales force and management regarding the company`s size in comparison to its competitors. It is assumed that cost-cutting innovations such as the flexi-pack and the reduction of oil in the production of mayonnaise will compensate for those costs. It also has to be precarious and not set is price to low or too high. Protection of the shares in the Premium market Nelly should make clear differentiation between the salad dressing targeting economy segment and mayonnaise targeting the premium segment. The company wants to implement cost-cutting innovations to gain more share in the economy segment, but it do not want to lose its shares in the premium market. By offering two products, one marketed as mayonnaise for the premium market and one marketed as salad dressing for the economy market, Nelly could increase its shares while gaining more shares. Distribution Channels and Sales Force Investment will have to be made in order to either hire more trained sales force to get access to more medium to small-sized stores or increase wholesalers and distributors additional margin on volume discounts. By increasing wholesalers and distributors` margins on volume discounts, it could become and incentive to push sales. Nevertheless, since the difference in the level of distribution between stores attended indirectly and directly by Nelly`s sales force is important, hiring new sales force would be the most recommend strategy. Industrial Even if this segment has low profitability because of the price wars, Nelly could take advantage of the cost-cutting innovations made in production and packaging. In this segment, one customer account represents huge sales. Mavesa already has 60% of the market shares while its major competitor owns 30% of the shares. With its new low cost, it could at least gain the remaining 10% of the shares that is split among small regional competitors who would probably not be able to follow the price reduction. How to cite Mavesa, Essay examples Mavesa Free Essays | Mavesa`s Nelly Brand  : Pricing to Gain Market Control | 19/03/2013 | Mavesa’s Nelly Brand: Pricing to Gain Market Control Problem statement The year is 1999 and Jose Luis Paez, the category manager for Marvesa mayonnaise is contemplating whether he should use a new pricing strategy that cuts the price of their product due to Venezuela’s current economic conditions and increasing competition in the segment. As this new strategy aims at gaining market share the possibility of negatively impacting profits in the foreseeable future is also an issue. Therefore, is this the best strategy Marvesa should use in order to alleviate the problem? SWOT MAVESA STRENGTHS| WEAKNESSES| Traded on the NYSE; * Extensive product portfolio; * Management talent; * Market share leader in most of its categories despite multinationals; * Strong recent growth; * Geographic expansion through exports, acquisitions or mergers; * Owns 60% of industrial segment (restaurants); * Good national distribution network; * Flexible and responsive to changing market conditions; * Lowest cost producer of the low cost segment;| * Contracting mayonnaise sales within Marvesa; * Nelly has minimal brand loyalty and brand image; * In category where low price is a primary criterion, Nelly`s price are not among the lowest; * Do not have the appropriate sales force; * High overhead costs;| OPPORTUNITIES| THREATS| Salad dressing segment growth; * Growth in the industrial segment; * Improve channels to increase shares in medium and small stores; * Flexi-pack; * Huge growth in the household segment;| * Changing competitive environment becoming more saturated, volatile economic environment; * Recession in Venezuela; * Kraft is launching mayonnaise; * Shift in lower priced brands due to economic downturn; * De-evaluation of the bolivar; * Competition: Albeca and Kraft; * Economy brands expected to represent 34% * Mature mayonnaise market; * Decline in the premium market;| Options: Option #1: Implement the aggressive new price strategy. We will write a custom essay sample on Mavesa or any similar topic only for you Order Now Focus on targeting the economy household segment. PROS| CONS| Nelly created this segment; * Nelly`s taste attributes; * Huge growth predicted to continue; * Nelly occupied approximately 48% of the market;| * Primary criterion is low price; * Only 15% of the market by volume; * Albeca; * Entry of Kraft; * Little brand loyalty in this segment;| Option #2: Implement the aggressive new price strategy. Focus on targeting industrial segment. PROS| CONS| * 23% of the market by volume; * One customer account signifies a lot of sales; * 16% growth in the last year; * Mavesa has 60% share of the market; * | * Competition based mainly on price; * Price wars between competitors; * Low profitability;| Option #3: Maintain current prices. Focus on targeting the premium household segment. PROS| CONS| 85% of the market by volume; * Decline in the volume over the past 2 years; * Quality is the key buying criterion; * Customers are loyal to the brand;| * Recession in Venezuela; * Nelly`s cost-cutting innovations make it less relevant for this segment; * Kraft mayonnaise is perceived as the one with the highest quality;| Decision Matrix: | Profitability| Growth Potential| Brand image| Sales Efforts| | Option 1| 4| 4| 2| 2| 3. 0| Option 2| 2| 4| 3| 3| 3. 0| Option 3| 2| 1| 4| 3| 2. 5| Recommendation: Nelly should implement its new aggressive pricing strategy. As the decision matrix shows it, they should leverage the reduction in cost production to increase their market shares both in the economy household segment and in the industrial segment. Low-costs Nelly is the lowest cost producer in the low-cost segment which leaves some margin for cost reduction. The main threat about it is the overhead costs that Nelly has to pay for sales force and management regarding the company`s size in comparison to its competitors. It is assumed that cost-cutting innovations such as the flexi-pack and the reduction of oil in the production of mayonnaise will compensate for those costs. It also has to be precarious and not set is price to low or too high. Protection of the shares in the Premium market Nelly should make clear differentiation between the salad dressing targeting economy segment and mayonnaise targeting the premium segment. The company wants to implement cost-cutting innovations to gain more share in the economy segment, but it do not want to lose its shares in the premium market. By offering two products, one marketed as mayonnaise for the premium market and one marketed as salad dressing for the economy market, Nelly could increase its shares while gaining more shares. Distribution Channels and Sales Force Investment will have to be made in order to either hire more trained sales force to get access to more medium to small-sized stores or increase wholesalers and distributors additional margin on volume discounts. By increasing wholesalers and distributors` margins on volume discounts, it could become and incentive to push sales. Nevertheless, since the difference in the level of distribution between stores attended indirectly and directly by Nelly`s sales force is important, hiring new sales force would be the most recommend strategy. Industrial Even if this segment has low profitability because of the price wars, Nelly could take advantage of the cost-cutting innovations made in production and packaging. In this segment, one customer account represents huge sales. Mavesa already has 60% of the market shares while its major competitor owns 30% of the shares. With its new low cost, it could at least gain the remaining 10% of the shares that is split among small regional competitors who would probably not be able to follow the price reduction. How to cite Mavesa, Papers

Friday, December 6, 2019

Restraint, Weight Suppression, and Self

Restraint, Weight Suppression, and Self-Report Rel Essay iability: How Much DIn the analytical report entitled Restraint, Weight Suppression, and Self-Report Reliability: How Much Do You Really Weigh? By P.J. Morgan and D. B. Jeffrey, they look at the eating habits of people and categorize them as three types of people. Those categories are Dieting and Overeating group, Current Dieting, and Weight Suppression. The Dieting/Overeating group consists of individuals who undergo repetitive cycles of dieting and overeating,(Morgan, 1999). They have the appearance of a diet, but overeat every once in a while to make up for it and to fulfill food desires. The Current Dieting group encompasses those who consider themselves to be currently on a diet and who consume less food than what is required than what is required for maintenance of their current weight, (Morgan, 1999). They are ones that eat small portions of food and starve themselves to keep their weight down or to lose weight. This can also be categorized as anorexia nervosa, a clinical eating disorder that afflicts primarily women. The last category is the Weight Suppressors, who successfully lost weight and have kept it off for some time, (Morgan, 1999). These people have lost the weight by some means and have kept the weight off by adopting better eating and exercise habits. The groups were split into two groups, the control group and the variable group. The experiment was to see what the effects would be on each type of person in the variable group when enticed with a milkshake Preload which tastes better than a regular milkshake and is higher in fat and calories. The control group would not receive the Preload shake so the experimenters could monitor normal reactions of persons from each group. The result was the Preload group ate more than the control group regardless of their category. The authors concluded that the dieting and appetite suppression is a mental game of the person and is only as strong as their own conscience and taste. However, that is only one way to look at the information. The structural functionalist perspective focuses on the manifest and latent reasons for dieting. The manifest reason a person to diet is to look better physically. Physical acceptability is very important to people, both male and female alike. It is a part of out status as a human and gives value to our appearance as well. The latent function is to make ourselves healthier inside and out, by improving our immune system and eliminating cholesterol from our blood vessel, which could cause blockage. The functionalist sees dieting as a superficial task only to be used to change our outward appearance to gain respect and admiration from others. The conflict perspective shows losing weight and dieting as a sort of contest between all members of society. They see the people with thin, healthy bodies and compare them selves to them. The healthy people with thin bodies are the Physical Bourgeoisies, and those without are the Physical Proletariat. Those who have a healthy, good looking body and those without are at constant conflict with each other to be the most desirable around; that is where the dieting comes in. Men and women alike do it mainly for competition for mates. Women see men ogling models in Victoria Secret commercials and then try to become that. Men too see male models and feel intimidated by a better physique. Men however do not see this as an opportunity to feel bad about themselves; they see it as a threat that must be defeated. The best ways for a man to do this is become what he is competing with, and then better. The physical aspects are seen as the determining factor for what kind of mate a person can get. .u7d8827f797e5f577b8cfc785610440df , .u7d8827f797e5f577b8cfc785610440df .postImageUrl , .u7d8827f797e5f577b8cfc785610440df .centered-text-area { min-height: 80px; position: relative; } .u7d8827f797e5f577b8cfc785610440df , .u7d8827f797e5f577b8cfc785610440df:hover , .u7d8827f797e5f577b8cfc785610440df:visited , .u7d8827f797e5f577b8cfc785610440df:active { border:0!important; } .u7d8827f797e5f577b8cfc785610440df .clearfix:after { content: ""; display: table; clear: both; } .u7d8827f797e5f577b8cfc785610440df { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u7d8827f797e5f577b8cfc785610440df:active , .u7d8827f797e5f577b8cfc785610440df:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u7d8827f797e5f577b8cfc785610440df .centered-text-area { width: 100%; position: relative ; } .u7d8827f797e5f577b8cfc785610440df .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u7d8827f797e5f577b8cfc785610440df .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u7d8827f797e5f577b8cfc785610440df .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u7d8827f797e5f577b8cfc785610440df:hover .ctaButton { background-color: #34495E!important; } .u7d8827f797e5f577b8cfc785610440df .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u7d8827f797e5f577b8cfc785610440df .u7d8827f797e5f577b8cfc785610440df-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u7d8827f797e5f577b8cfc785610440df:after { content: ""; display: block; clear: both; } READ: Sickle Cell Disease Essay The better the body, the better the mate, or so the legend tells us.The symbolic interactionist view dieting as a self-improvement for a persons confidence and their self-image and a diet is what improves both. They take Charles Horton Cooleys Looking Glass Self therom and apply that to themselves everyday and those who diet do not like what they see. They see themselves as not being good enough for the opposite sex or other